Activewear Store Design with Three Style Concepts
Three colour directions of a women’s activewear store designed in Figma for A/B testing, including the menu and slide-out cart.
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| Location: | U.S.A |
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Project objective
We were approached by a client with an idea to improve and create a web design for an e-commerce project. The main goal was to create the most striking website design that would emphasize the distinctive brand and style of the store. The main problem was that the old version of the site was too outdated, so it was decided that the new design also required a new layout that could.
What we do
Development of a unique design style that emphasizes a well-known clothing brand.
- The design of various clothing options has been developed for viewing products using an expanded catalog;
- Unique blocks of pages are developed, which are aimed at attracting users to purchase;
- With the help of a new layout, blocks of led magnets have been developed, which encourage the user to purchase due to discounts and promotional codes;
- Unique product cards that allow you to view different variations and types of products in 1 click.
Result
The launch of Pantera was a great success as the new layout paired with the web design really exceeded all expectations. All efforts have been made to develop a new and unique design and user-friendliness of the website.
