What is targeted advertising in social media?
This is a special type of advertisement that is shown to users based on their interests. During the creation of ads we take into account such parameters as: gender, age, location, etc. The advertising platform is looking for users who will be interested in the product, so there is no need to waste time on this.
What are the advantages of complex targeting?
Personalized settings. Ads will be seen only by your target audience who are interested in the product or service. As a result the chance of purchase is much higher.
Versatility. Target will be useful for both large, medium and small businesses. The main condition is the availability of goods and services.
Budget savings. You can promote products even with a minimal budget. With the right advertising campaign setup, it is possible to convert leads into profits and develop business from the beginning. Furthermore, you only pay for going to the site, not for a simple demonstration.
Wide audience coverage. Social networks are gaining more and more popularity every day, so it is a good place to promote.
Quick advertising campaign launch and obtaining results in a short time.
The possibility of adjusting the ad and budget.
What results can be expected from targeted advertising?
We have extensive practical experience, so we can guarantee that you will receive:
new customers - well-designed ads have a fantastic impact on the audience;
increasing sales and profit - increasing the number of customers logically leads to the increasing number of sales and profit of the business;
optimization of the advertising budget - targeted advertising is inexpensive, but effective. Accurate definition of the target audience portrait helps to make a targeted impact on the audience, thereby spending money not in vain;
brand promotion - advertising helps inform potential customers about discounts and new products of the company. Openness to dialogue helps increase customer loyalty and trust.
What stages are included in the targeted advertising from our Galaxy IT studio?
Conducting an account audit - identifying strengths and weaknesses.
Formation a detailed portrait of the target audience - analytical tools help to determine the gender, age, location, interests and preferences of potential customers.
Choosing a social network - the most popular advertising platforms are targeted advertising on Instagram and Facebook.
Development of brand advertising strategy, creation of interesting content.
Modeling an advertisement - we offer various options and choose the one that will work best.
Setting up an advertising campaign by parameters.
Campaign testing and optimization to make adjustments, track user response to ads, improve efficiency.
Preparation of a work report and presenting it to the client.
Thus, with Galaxy IT, you will be able to talk about your business to the target audience, take your business to a new level, and become a leader in your niche.
Maybe will be interesting:
Our goal was to create a convenient website where, in a presentation form, and as conveniently as possible, it would be possible to present bags, backpacks and accessories.
Using a flat style, displaying a couple of items on the whole screen, visualization was performed, with the size of the product on the floor of the screen, for the possibility of a detailed examination of the product, without even going to the product card.
A Swedish food company that develops wireless solutions for concerts and public events and sells franchises around the world.
Kyiv jewelry store YourDiamonds
An entrepreneur from Kiev (Ukraine) who deals with the professional supply of jewelry.
There is a possibility to create jewelry with any engravings or with a diamond depending on your choice.
Selling through physical points (shops) is becoming more difficult - incomes are gradually declining, and business owners are gradually moving to online sales
1. At first, it is very convenient because you have no local restrictions: with the help of the web-site, you can sell your services or goods everywhere and everyone, and according to the info that Internet is now used by approximately 72% of the population (23 million of people) - it can be very profitable.
2. The second point that the local business is convenient as you can track your sales and statistics without any difficulties: all you need to do - just to go to the admin panel of the web-site, or use connected to the web-site Google Google analytics service which does everything for you.
It doesn't matter if you own a big business or a small one, but the presence of the web-site in many companies today is practically the face of the company by itself, that’s why the development of custom web-site and promotion of them in Khmelnytsky (as well as throughout Ukraine, Europe or Worldwide) are becoming popular services.
We clearly understand that there are an unlimited number of IT companies: large or small, expensive or cheap, that provide development, design and promotion services in both Khmelnytsky region and throughout Ukraine. That’s why You, as future customers of our company, have a question: "so why should I apply to Galaxy IT?".
At first, we have been working in web-site development market for more than 5 years, also we’ve been engaging in SEO-promotion of sites for two years from those five ones,
The second indicator of quality is our clients
From the very beginning of our work, we have set the goal for ourselves to work with foreign clients. That’s why, for almost all those 5 years we have been working with many foreign companies and clients who have given us a lot of experience and positive feedbacks from each one.
We are all just human beings…
Not everything goes smoothly. Unfortunately, while developing different complexity tasks, different unpleasant situations can take place. Somewhere there can be misunderstanding with the client, somewhere there can be made a mistake from our side, but, again - we are all just humans. Therefore, all mistakes that are made by us are always being fixed in time and we never leave bad impression of us to our client.
Unfortunately, most IT companies, large or even small, have a huge "staff turnover". It is connected with non-professionals, or with the inability to pay decent salaries for worthy professionals.
In our company, for a year and a half, the whole team remains the same. We have found professionals who has been working very hard, first of all for clients’ needs, without sparing experience for almost 5 years.
As it is mentioned above, we mainly work with foreign clients, but at the same time we allow for the possibility to share our experience of development and promotion with regional partners
That’s why our team has decided to provide these services also to local clients, organizations or companies, which are located in our Khmelnytsky hometown
Some of them has already visited our company and even used our services and remained satisfied