Competitor’s analysis services
Analysis of competitors' sites is a necessary stage in the development of a company's marketing strategy. It will help to create a quality competitive resource, prevent mistakes made by competitors and become a leader in business.
What is a SEO competitor analysis, and when should you order this?
This is a complex procedure that allows you to identify the main competitors on the market, analyze their activities and understand how to make your business more attractive to customers. The main goal is to find out the advantages and disadvantages of rivals, their development strategies.
We believe that the analysis should be conduct if:
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You want to open a business - to create an effective marketing strategy and pricing policy, research the sphere in which you plan to work, discover the difficulties that may arise.
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You want to maintain your position in search results - to learn about the trends that attract the attention of the target audience to the competitor's company.
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You want to expand a business - to predict development mistakes, avoid plagiarism, come up with something original, increase sales.
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You want to overtake your competitors who occupy top positions in the market.
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You want to improve sales and search positions.
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You want to learn about the promotion methods of competitors who have succeeded in achieving their goals.
What does SEO competitor analysis consist of?
Galaxy IT specialists explore the competitors' site according to various criteria, including:
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visibility in search results - what position the site occupies (the higher - the better the page is optimized);
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number of visitors, traffic sources, cost of each lead;
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semantic core - promotional keywords, their frequency, the level of competition for each request;
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content - definition of the size, main indicators of SEO analysis, keywords;
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backlinks - their number, number of referring domains, dynamics;
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download speed;
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adaptability for different devices - availability of a mobile version of the site for greater attraction of the target audience;
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structure of the site and its individual pages;
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multiregionality and multilingualism;
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others
What results will you get by ordering a competitor analysis from the Galaxy IT studio?\
Comprehensive SEO analysis of competitors' resources allows:
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Research competitor sites and take into account effective development methods and strategies.
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Create a unique proposal that will distinguish your company from others.
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Improve the structure of the site.
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Avoid competitors’ mistakes.
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Increase traffic by using high frequency keywords.
In the conclusion you get increasing in the number of sales and obtaining the desired profit.
You should entrust the analysis of competitors to Galaxy IT professionals. They will provide you with a detailed report on each competitor and a list of effective recommendations.